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May 23, 2022

Soledad celebrates movie theater opening

Premiere Cinemas debuts new multiplex location

SOLEDAD — Premiere Cinemas in Soledad has officially opened its doors after several years in development.

A ribbon-cutting ceremony with city officials was held Oct. 29, more than two years after the movie theater broke ground in 2019.

The new multiplex, at 499 Nestles Road, features 10 screens — though only eight are currently being used for now — and six laser projectors.

According to Manager Jacob Espinoza, the Soledad location is the only movie theater south of the Bay Area that uses these projectors, besides Premiere Cinemas’ other two locations in Hollister and Los Banos.

“Great sound in our theaters,” Espinoza said. “Environment friendly, home feeling.”

Premiere Cinemas has hired 20 to 25 employees to work at the Soledad location, which joins King City Cinemas as the only movie theaters in South Monterey County.

“So far the community is excited to come here,” Espinoza said. “They are very happy they don’t have to drive to Salinas for a movie, and starting to know how we run our theater business here compared to the other locations they have visited.”

For showtimes, visit the website premierecinemas.net/soledad-showtimes.

Ryan Cronk
Ryan Cronk is the managing editor for King City Rustler and Salinas Valley Tribune, a unified publication of Greenfield News, Soledad Bee and Gonzales Tribune. He covers general news for South Monterey County and the surrounding communities.
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